"It's Not Different, It's Better"

The Story Behind - where comfort meets purpose

In a world full of microwaveable pillows, hot water bottles, and heating pads, I kept asking myself — why can’t one product just do it all, and do it beautifully?
Soft on the skin. Stylish in design. Effective in healing.
Since I couldn’t find one that had everything I wanted, I decided to create it myself.

I took all the little things I loved from the pillows I already owned — and fixed the things I didn’t. If I was going to invest my time, energy, and money into this, it had to be the best.

What Was Missing in Other Products?

Synthetic materials that didn’t feel good on the skin
Designs that lacked taste and beauty
Shapes that didn’t hug the body right or hold heat well

So I designed a pillow that would check every box — and more. A pillow made with care, intention, and quality you can truly feel. Today, I use it daily. My family does too. It’s become part of our routine — a simple comfort that brings real relief, any time of day or night.

At 4AM, when my mother is in pain, I can offer her warmth and ease in just 2 minutes and 30 seconds.
That’s real fulfillment.

One of my customers, Tzion — an 80-year-old man recovering from hip surgery — told me:

“Nava, I slept so well — I didn’t even need to take my pain pills.”

What Makes Pinukit Pillows Special?

Each pillow is handmade and filled with flaxseeds, known for their long-lasting heat retention and natural texture. They’re perfect for both hot and cold therapy, offering relief for:

Back and neck pain
Stress and anxiety
Headaches and inflammation

You can even keep it in the freezer for refreshing cold therapy — a natural way to treat pain or calm the body.

But I didn’t stop there. I created my own custom blend of 100% pure, organic essential oils to mix into the flaxseeds. These scents help calm the mind and body, relieve tension, and create a spa-like experience in your own home. Friends say I have a “chemist’s touch” — and I take that as a big compliment!

Quality That Lasts

I use only high-quality, carefully chosen materials — never the cheap stuff. With proper care, your pillow can last for many years.

Most of my returning customers don’t come back because their pillow wore out — they come back because it was accidentally overheated or left outside and got wet. Life happens!

One woman told me she loved her pillow so much that after it ripped from repeated overheating in the microwave, she actually sewed it back together — she just couldn’t be without it. That kind of love says it all.Why I Created This

This pillow is more than a product — it's personal.
For years, I lived with undiagnosed chronic pain from a herniated disc. I was stressed, overwhelmed, and needed something real to help me feel safe and soothed.

I realized I had to take action and change my situation. And so I made something that worked — for me, for my family, and now for you.

We all go through hard times. Pain. Sleepless nights. Stress that doesn’t go away. But when your body feels cared for, everything starts to shift. This pillow became my way of telling myself:

“You’re safe now. You can relax.”
And now it can be your way, too.

Why I Created This

I realized I had to take action and change my situation. And so I made something that worked — for me, for my family, and now for you.

We all go through hard times. Pain. Sleepless nights. Stress that doesn’t go away. But when your body feels cared for, everything starts to shift. This pillow became my way of telling myself:

“You’re safe now. You can relax.”
And now it can be your way, too.

A Gentle Reminder

If you use your pillow daily (like I do!), here are a few tips:

Drink a glass of water before heating
Stay 1 meter away from the microwave while it’s warming up
Never heat for more than 2:20 minutes at once

This pillow is my gift to you —
A blend of beauty, healing, and intention.
From my hands to your home. 🌿